JK Tourism starts promotional campaign across various tourism markets

Srinagar: The J&K Tourism Department has started its promotional campaign among the various tourism markets across the country, an official statement said on Friday. In this connection, the department has been participating in the three day Travel & Tourism Fair at Bangalore and India Travel Mart at Ahmedabad beginning Friday. Both the events saw visitors exhibited keen interest in tourism products and services put on display. Both the events will last for three days during which there would be back to back meetings and interactions between officers and local stakeholders. “During their interactions with members of the travel fraternity, the officers apprised them about various tourism products available in J&K for the tourists of any genre. They also apprised them about various initiatives taken by the UT Government post Covid-19 for the revival of tourism, providing quality infrastructure and services to tourists visiting J&K,” the statement said. Joint Director, Tourism, Jammu, Natasha Kalsotra and Chief Executive Officer, Gulmarg Development Authority, Ghulam Jeelani Zargar are attending the Tour & Travel Fair at Bangalore whiles as CEO, Rajouri Development Authority, Vivek Puri and Deputy Director, Tourism, Kashmir, Ahsanul Haq are representing the Department at the India Travel Mart at Ahmedabad, Gujarat.