BEAUTY TRENDS FOR 2023

SHAHNAZ HUSAIN

We all want to know about the skin care trends, hairstyles and make-up ideas that will shape beauty during 2023. Experts are pre- dicting that a trend of minimalistic make- up may be the influence. During the pandemic, eye make-up got all the attention, due to wearing masks.
Now, heavy eye make-up may become a trend of the past. Fewer skin care products and make-up cosmetics will be used, in keep- ing with the minimalistic wave.
Heavy matte make-up founda- tions are already not in favour.
Instead, tinted moisturisers, primers and serums are being used.
It is also predicted that French Manicure may be back. But, instead of the long white tips for nails, the min- imalistic trend may take over and a nar- row tip of colour may become the new trend.
There will be a fresh look to make-up and groom- ing.
People are so conscious of their own good health, due to the hangover of the pandemic. This awareness is also still being felt in beauty trends, as the demand for envi- ronment friendly cosmetics has increased. They do not harm the environment or the skin and hair. Herbal beau- ty care was already popular and the demand will surely increase during 2023.
There are some new buzzwords in skin care, like Serums and Face Oils and these will influence future trends. A serum is in the form of a liquid and is different from a moisturising lotion. It does not hydrate the skin,
but is designed for many other functions, like age control, removal of pigmented patches or spots, brightening the skin, improving skin texture, protection of the skin and hair, etc. It forms a protective layer over the skin and hair.
Face Oils will also be popular. Oil, by itself, does not moisturise the skin, but it helps the skin to hold moisture better. Face oils help people with persistently dry, dehydrated skin, by softening it and preventing loss of moisture. The skin feels and looks soft and smooth after application of oil.
In fact, oils have many properties, including healing properties that help to restore and maintain healthy, flaw- less skin. Argan oil and jojoba oil will be popular as face oils.
Products that are gentle on the skin will be trending during 2023. The skin’s pH balance and normal barrier are very important for the good health of the skin.
Skin care products that are free from parabens, sulfates and mineral oil are already preferred and people will move away from acid peel treatments. There will also be an increasing rise in the use and sale of sun- screens, sun block products and protective creams.
Where hairstyles are concerned, the prediction is that the trend may be to put the hair up in buns or chignons, or even topknots. The spiky bun may also be a trend, with some ringlets framing the face. Colouring the hair may also have a new trend of mixing two colours. Fringes will become shorter. 2023 will be a year of beauty care with products that pro- tect and restore the good health of the skin and hair. The focus will be on non-invasive treatments and healthy, organ- ic products.